Content Isn’t Something You Read, It’s Something You Do

5 min read
Headshot of Bailey Lewis
Written By Bailey Lewis
A hot dog bun filled with scraps of paper. covered in ketchup and mustard.
Summary: Asking users to wade through paragraphs just to use your site or app is a business killer.

Written By Bailey Lewis

Headshot of Bailey Lewis

Bailey is an award-winning writer and international speaker, known for her perspectives on creating more thoughtful digital products and processes through the lens of content strategy.

Graphic: @djosephmachado

About truematter

Our team has been doing the real work of user experience since the earliest days of the commercial web. We’re out to make your digital products a whole lot better.

Yes, we will cut 90% or more of your content. Yes, it will be scary. And yes, your users and your business numbers will thank you for it.

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