Are Development Firms Really Embracing User Experience?

3 min read
Headshot of Dean Schuster
Written By Dean Schuster
A megaphone with the word "Experience" coming out in very large letters.
Summary: You can’t copy your favorite sites or apps and expect success. It's actually a quick path to digital product failure. Instead, focus on your unique value proposition and users.

Written By Dean Schuster

Headshot of Dean Schuster

Founder and Owner of truematter

Dean Schuster has been creating human-centered digital products since the beginning of the commercial web. He speaks and teaches user experience all over the world.


Graphic: @ExperienceDean

About truematter

Our team has been doing the real work of user experience since the earliest days of the commercial web. We’re out to make your digital products a whole lot better.

We’ve found the best of both worlds: an even balance of tooting the UX horn at great meetings and implementing it at work.

Real UX

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