Dean Schuster
Dean has been a champion of simplicity and clarity online since the early days of the web.
Headshot & Bio
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Founder and partner of truematter, a user experience strategy firm, Dean has been advocating for user-centered digital products his entire career. He oversees truematter’s UX practice, leading strategic engagements for innovative regional organizations as well as the Fortune 100.
Dean’s work has always included researching, prototyping, and testing digital products with real users. He regularly speaks, writes, and teaches on experience design, user experience strategy, usability, user research, content strategy, and building UX-focused teams.
It’s not all UX
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Speaking Schedule
2020
| Jan. 23 |
UX South Carolina Columbia, SC Why UX Matters: The Chips & Pickle Story |
| Feb. 20 |
Pecha Kucha BridgePort, CT How Green Was My Delusion |
| Mar. 3 |
Building IoT Essen, Germany The Science, Psychology, & Secrets of Great UI |
| Mar. 4 |
South Carolina Business Review (Interview) |
| Mar. 4 |
UX Amsterdam Cocktail Hour Amsterdam, Netherlands Why UX Matters: The Chips & Pickle Story |
| Jun. 15 |
Progress Next / DevReach US (Cancelled) Boston, MA The Science, Psychology, and Secrets of Stellar UI |
| Jul. 21 |
Webinar Virtual The Fundamental Anatomy of Digital Product Goals |
| Jul. 30 |
SciFiDevCon Virtual What the Society Space Program Taught Me About Digital Product Development & The Science, Psychology, and Secrets of Stellar UI |
| Aug. 12 |
Manage Digital The Art and Science of Managing Clients |
| Sep. 16 |
University of South Carolina Columbia, SC Visiting Speaker: ARTS546 Graphic Design II |
| Sep. 19 |
Surat Tech Talks The Science & Psychology, and Secrets of Stellar UI |
| Oct. TBD |
UX South Carolina Columbia, SC The Devil is in the Details: UX Content Workshop |
| Oct. 1 |
Career Mingle The Fundamental Anatomy of Digital Product Goals |
| Oct. 2 |
Intersection Web Conference The Indispensable Principles of Designing Data Intensive Interfaces |
| Oct. 5 |
Colorado Springs Tech (UN) Conference What the Soviet Space Program Taught Me About Digital Product Development |
| Oct. 19 |
Digital PM Summit (Bureau of Digital) Digital Products Gone Horribly Wrong (And the Project Managers Who Still Save the Day) |
| Oct. 23 |
UXPA Boston Annual User Experience Conference Why UX Matters: The Chips and Pickle Story |
| Dec. 2 |
Carolinas Healthcare Public Relations & Marketing Society The Lexie Transformation: How a Regional Medical Center Created a World-Class Intranet |
Past Engagements
2019
| Nov. 19 |
UX Columbia Columbia, SC An UnUXpected Career: Becoming a UX Professional |
| Nov. 8 |
UX Sofia Sofia, Bulgaria Why UI Matters: the Chips and Pickle Story |
| Nov. 7 |
UX Sofia Sofia, Bulgaria Workshop: Metrics, Measurement and Return on Investment: Proving the value of Improved User Experience. |
| Oct 23 |
DevReach 2019 Sofia, Bulgaria The Science, Psychology, and Secrets of Stellar UI |
| Oct 21 |
Digital PM Summit – Bureau of Digital Orlando, FL The Art and Science of Managing Clients |
| July 31 |
EXPO.Health Boston, MA The Lexie transformation: How a Regional Medical Center Created a World-Class Intranet. |
| July 25 |
UX Columbia Columbia, SC User Research: Stop Guessing and Start Talking to Real People |
| June 11 |
UXPA Boston Boston, MA How Green Was My Delusion: Perception and Reality in UX |
| Spring |
Converge SE Columbia, SC Why UI Matters: The Chips and Pickle Story |
| May 9 |
Downtown UX Orlando, FL Why UI Matters: The Chips & Pickle Story |
| May 9 |
Progress Next Global User Conference Orlando, FL Building UX into your Development Process |
| Apr. 26 |
Front-End Design Conference St. Petersburg, FL How Green Was My Delusion: The False Consensus Effect |
| Apr. 17 |
HITMC - Healthcare and IT Marketing Conference Boston, MA The Lexie Transformation: How a Regional Medical Center Created a World-Class Intranet |
| Apr. 16 |
New Hampshire UXPA Portsmouth, New Hampshire Why Interface Decisions Matter: the Chips & Pickle Story |
| Apr. 4 |
UX Columbia Columbia, SC Web Accessibility: Excellent UX for All Users |
| Jan. 10 |
UX Columbia Columbia, SC UX & SEO: Make Your Digital Products Findable AND Usable |
2018
| Dec. 4 |
Truematter Webinar Anywhere Building Internal Digital Products Your Team will Actually Like to Use |
| Nov. 28 |
University of South Carolina Columbia, SC Lecture – Entrepreneurship for Creative Professionals |
| Nov. 13 |
DevReach Sofia, Bulgaria Building UX into Your Development Process |
| Nov. 8,9 |
UX Sofia Sofia, Bulgaria Presentation – How Green was My Delusion: The False Consensus Effect Workshop – Building a UX Road Map |
| Sep. 12 |
Pecha Kucha Bridgeport, CT The Legend of the Hairy Bison |
| Aug. 28 |
UX Columbia Columbia, SC Surviving a Stakeholder Attack: Get Buy-In for Your Brilliant UX Ideas |
| June 27 |
IABC/SC Mini Conference Columbia, SC Designing Digital Products for the Lizard Brain |
| May 30 |
ProgressNext 2018 Global User Conference Boston, MA Designing Digital Products for the Lizard Brain |
| May 15 |
UX Columbia Meetup & Business Analysis (IIBA) Columbia, SC Better Digital Product Requirements: The Partnership Between Business Analysts and UX Professionals |
| Apr. 15 |
Digital Products Webinar Anywhere User Experience for CIOs and Technical Directors |
| Mar. 27 |
USC School of Information Science / Employer Panel Columbia, SC Panelist discussing how truematter practically applies principles of HCI, UX, UI, and usability into our business. |
| Mar. 9 |
UX/UI Career Practicum / Presented by Regency Centers Jacksonville, FL Hitting the Ground Running in User Experience |
| Feb. 5 |
Moore School of International Business / Lecture Columbia, SC New Ventures and User Experience |
| Jan. 24 |
UX Columbia Columbia, SC Building a UX Culture in Your Organization |
Previous
Converge SE - Multiple
Staywell Health - Orlando, FL
NC Conference on Entrepreneurship - Raleigh, NC
Winthrop University - Rock Hill, SC
University of South Carolina - Columbia, SC
Darla Moore School of Business - Multiple