Your Users May Be Smart, But Online They’re Dummies Like the Rest of Us

6 min read
Headshot of Bailey Lewis
Written By Bailey Lewis
A graphic of a brick with goggly eyes holding a smart phone.
Summary: Sure, your users are intelligent, tech-savvy people. But they are also busy, in a hurry, and dumb online.

Written By Bailey Lewis

Headshot of Bailey Lewis

Bailey is an award-winning writer and international speaker, known for her perspectives on creating more thoughtful digital products and processes through the lens of content strategy.


Graphic: @djosephmachado

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Our team has been doing the real work of user experience since the earliest days of the commercial web. We’re out to make your digital products a whole lot better.

We work with multiple websites daily and even we can get confused online! Design your site to be so simple to use a child could figure it out and it will be user-friendly for everyone.

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